Coverart for item
The Resource Ethical chic : the inside story of the companies we think we love, Fran Hawthorne, (electronic resource)

Ethical chic : the inside story of the companies we think we love, Fran Hawthorne, (electronic resource)

Label
Ethical chic : the inside story of the companies we think we love
Title
Ethical chic
Title remainder
the inside story of the companies we think we love
Statement of responsibility
Fran Hawthorne
Creator
Contributor
Subject
Genre
Language
eng
Cataloging source
TEFOD
http://library.link/vocab/creatorName
Hawthorne, Fran
Dewey number
174/.4
Index
no index present
LC call number
HD2785
LC item number
.H37 2012eb
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
OverDrive, Inc
http://library.link/vocab/subjectName
  • Corporations
  • Business ethics
  • Social responsibility of business
  • Corporate image
  • Brand loyalty
Label
Ethical chic : the inside story of the companies we think we love, Fran Hawthorne, (electronic resource)
Link
Instantiates
Publication
Bibliography note
Includes bibliographical references
Contents
Introduction: the image -- Tom's of Maine : Woodstock toothpaste -- Timberland : how green is my leather -- Starbucks : coffee as a brand name -- Apple : the coolest of them all -- Trader Joe's : are we having fun yet? -- American Apparel : sex and the T-shirt -- The reality
Extent
1 online resource.
Form of item
online
Isbn
9780807000953
Isbn Type
(electronic bk.)
http://library.link/vocab/ext/overdrive/overdriveId
738e3b3b-d78d-41a9-bd56-d7ea9dc418fa
Specific material designation
remote
System control number
  • (OCoLC)ocn797190712
  • (OCoLC)797190712
  • 889699
Label
Ethical chic : the inside story of the companies we think we love, Fran Hawthorne, (electronic resource)
Link
Publication
Bibliography note
Includes bibliographical references
Contents
Introduction: the image -- Tom's of Maine : Woodstock toothpaste -- Timberland : how green is my leather -- Starbucks : coffee as a brand name -- Apple : the coolest of them all -- Trader Joe's : are we having fun yet? -- American Apparel : sex and the T-shirt -- The reality
Extent
1 online resource.
Form of item
online
Isbn
9780807000953
Isbn Type
(electronic bk.)
http://library.link/vocab/ext/overdrive/overdriveId
738e3b3b-d78d-41a9-bd56-d7ea9dc418fa
Specific material designation
remote
System control number
  • (OCoLC)ocn797190712
  • (OCoLC)797190712
  • 889699

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